Advertisers Win the Super Bowl Again This Year
Advertisers love Super Bowl Sunday. The advertising time during the big game is so valuable, 30 seconds can cost $5 million.
The investment is worth it, however, because for once audiences aren't just going to change the channel or tune out when the commercials start rolling.
The zany, bizarre, high production value ads that often debut during the Super Bowl have become such a phenomenon of their own, many viewers will be tuning in just to watch them.
While some brands, like Fiat Chrysler Automobiles, choose to keep their commercials under wraps until game day, many, like Kia, post…